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Broadwing Capital buys Cleveland distributor Supply Side to launch a platform

Specialty distribution (packaging and hardware)

Deal radar: Broadwing Capital buys Cleveland distributor Supply Side to launch a platform

Broadwing Capital has acquired Supply Side, a Cleveland-based distributor of packaging and hardware to self-storage and parcel retail operators, as the first investment in a new specialty distribution platform.

News: An owner-operator who bought the business in 2008 sells to lower middle-market PE, stays CEO and keeps an equity stake.

Why it matters: Supply Side is the anchor of a new platform, so other niche distributors serving storage and parcel retail could become add-ons.

Radar: Watch for add-on acquisitions in specialty distribution by Broadwing's new platform. Deal value was not disclosed.

People involved

A name here does not mean that person signed the purchase agreement.

Source: Broadwing Capital (PR Newswire), 11/10/2026.

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