Deal radar ·
Australia: The Natural Grocery Company buys founder-owned retailer Biome
Specialty retail
The Natural Grocery Company, owner of Flannerys, Kunara and Fundies, has bought Biome, a six-store eco-friendly retailer with an online shop, from founder Tracey Bailey.
News: A founder exits after 23 years by selling to a strategic owner that keeps the brand.
Why it matters: TNGC is building a portfolio of natural and health retail brands and plans to take Biome to more customers.
Radar: Watch for more founder-owned natural retail brands joining TNGC. Deal value was not disclosed.
People involved
- Tracey Bailey – Owner.
- Paul Wilson – Buyer.
A name here does not mean that person signed the purchase agreement.
Source: Inside Retail Australia, 11/11/2026.
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