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LESS GUESSWORK. MORE CONTEXT.

Your next
conversation
starts here.

Enter your company website. The idea: show you what’s changing at relevant companies, why it may matter and what to ask next.

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The event is a fact.
The opportunity is a hypothesis.

THIS IS THE KIND OF QUESTION WE MEAN

A development.
A possible need.
Your next question.

For an inspection provider, a property acquisition may be worth a closer look. For another supplier, it may simply be news.

Fictional company and event. Not a live opportunity.

Property acquisitionIllustrative example 01

Delta Property

Eight buildings. One useful question.

What happened
Acquires eight office buildings.
Why it may matter
A larger portfolio may need technical inspections and compliance inventories.
Your next question
Who is responsible for the new locations, and is an inspection partner already appointed?
Source type: Company announcementVerify before contact

THE PROCESS

Less noise.
Better questions.

A useful signal connects a company development to what you sell. It is a starting point for investigation, not proof of demand.

  1. Understand your businessYour services, target buyers and relevant developments.
  2. Follow the companies that matterExisting accounts and relevant companies beyond them.
  3. Read the evidence in contextThe event, its possible relevance and the next question.
  4. You decide what happens nextMake contact, investigate or keep watching.

A USEFUL DISTINCTION

The event is a fact.
The opportunity is a hypothesis.

An announcement does not prove budget, buying intent or an open supplier position. COR helps you ask a more specific question.

Read the methodology ↗